{"id":7113,"date":"2025-03-06T10:08:10","date_gmt":"2025-03-06T10:08:10","guid":{"rendered":"http:\/\/www.fortemusfilms.com\/staging\/?p=7113"},"modified":"2025-03-06T10:48:16","modified_gmt":"2025-03-06T10:48:16","slug":"vredestein-demand-a-better-tyre","status":"publish","type":"post","link":"http:\/\/www.fortemusfilms.com\/staging\/vredestein-demand-a-better-tyre\/","title":{"rendered":"Vredestein – Demand a Better Tyre"},"content":{"rendered":"\n\t\t\t\t

<\/p>\n\t\t\t\t\n\t\t\t\t\t<\/sr7-adjuster>\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tWe had the pleasure of working with a multinational tyre manufacturer, Vredestein, who were looking to use their partnership with Manchester United to amplify their 'Demand a Better Tyre' campaign. To showcase the heritage of the brand we incorporated footage of players with archival material. In post production, we used a neon red parallax effect on top of some of the images to really make them stand out. We shot with 8 Manchester United players creating a hero film and mixture of socials.
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\n WHAT WE DELIVERED: <\/b>
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\n1 x 2 minute film in 9x16, 4x5 and 16x9
\n6 x 15s Social cut downs in 4x5 and 9x16
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\n<\/sr7-txt>\n\t\t\t\t\t\t\tCONTACT<\/a>\n\t\t\t\t\t\t\t<\/sr7-txt>\n\t\t\t\t\t\t\t

Vredestein x Manchester United - demand a better tyre <\/b> <\/h4>\n\t\t\t\t\t\t\tCase Study<\/sr7-txt>\n\t\t\t\t\t\t\tThe Brief<\/b>
\n<\/sr7-txt>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\tHome<\/a>\n\t\t\t\t\t\t\tPortfolio<\/a>\n\t\t\t\t\t\t\tSports Sponsorship<\/a>\n\t\t\t\t\t\t\tAviation<\/a>\n\t\t\t\t\t\t\tStudios<\/a>\n\t\t\t\t\t\t\tInternational<\/a>\n\t\t\t\t\t\t\tVFX & Animation<\/a>\n\t\t\t\t\t\t\tHome<\/a>\n\t\t\t\t\t\t\tPortfolio<\/a>\n\t\t\t\t\t\t\tSpecialisms<\/sr7-txt>\n\t\t\t\t\t\t\tServices<\/a>\n\t\t\t\t\t\t\tContact<\/a>\n\t\t\t\t\t\t<\/sr7-slide>\n\t\t\t\t\t<\/sr7-content>\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\"3\n\t\t\t\t\t\t\"The\n\t\t\t\t\t<\/image_lists>\n\t\t\t\t<\/sr7-module>\n\t\t\t\t